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Growth Inefficiency Calculator

Growth Inefficiency Calculator™

How much of your marketing budget leaks without results? Get your monthly loss, recovery potential, and payback — in 60 seconds.

Company Inputs

Currency

% of marketing that is digital

Monthly marketing budget

Typical SME: 20k–100k / month

Average CPL (cost per lead)

B2B median 2025: 150–300

Lead → Sale conversion %

B2B typical: 8–18%

Average customer value (LTV)

Common B2B: 8k–20k

% of unworked / lost leads

Realistic: 25–45%

Avg. time to first response (hours) optional

Penalty if > 1h, higher if > 24h

Estimated monthly cost to fix (automation/CRM) optional

Calculations run locally in your browser.

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Growth Inefficiency Calculator